The Spanish group is consolidating its innovative line of business in biodegradable products around the world. Created in 2010, the products facilitate the wash process for all kinds of vehicles and offer an end-to-end service for customers.
Today we want to awaken your sense of smell by talking about fragrances. Scents are already a very powerful marketing tool. Scientific studies have confirmed that we are able to remember much more what we smell than what we see or hear. In our sector, fragrances play a fundamental role, because when your customers wash their cars, they want them to smell, as well as look, completely clean. Using a fragrance will add a special touch for the customer to complete the service. The scents of ISTOBAL esens® car wash products and interior fragrance sprays are the perfect solution.
And since taste is something completely individual, here at ISTOBAL we offer a wide variety of chemical wash products with very different scents. Cherry or spa-scented foams, waxes with fruity fragrances and others that smell of vanilla. We also have a highly concentrated perfume to add fragrances to unscented shampoos and foams, so you can choose and customize the washing experience according to your customers' tastes. Sweet strawberry and chocolate scents, fruity cherry, mango or pineapple aromas, or citrus scents such as mandarin.
And for the inside of the car? There is nothing better than a finishing touch that neutralizes odours and leaves a pleasant clean-car smell after interior cleaning. Our range of washing accessories includes car interior sprays that clear the air. There are lemon, apple and piña colada sprays for those who love fruity scents, pine for the more traditional, caramel with hints of strawberry and chocolate for those who like sweeter scents, floral scents for spring lovers, aquatic sea and spa scents, and others that smell like well-known perfumes. And of course, unscented odour absorbers for those who prefer a more sterile environment and are looking, above all, for a clean-car smell.
Remember that there is now also a new accessory for our jet wash bays: the ambient scenting system. This is designed to greet customers with a pleasant clean smell when they arrive at the washing bay. The perfume spraying equipment is activated through a proximity sensor when the car arrives, creating a fresh and clean washing environment. Your washing experience will be unique and different.
As you know, not everything is perceived through sight, but also through smell, and a car that is clean inside and out as well as smelling good will be the icing on the cake. Discover our new and innovative line of fragrances here to add the perfect finishing touch to your car wash.
ISTOBAL M’1 rollover sales increased substantially in 2019 thanks to its ability to achieve a quality wash at a low price point and its consistent technological reliability.
In the coming years, the Spanish group will be focussing part of its efforts on markets with the greatest potential for growth, such as the USA, New Zealand, China, Germany and Poland.
The Spanish group is promoting innovation in the car wash and care sector by opening up the 1st edition of this ISTOBAL Open Innovation fast-track program to companies and teams from all over the world. Applications can be sent through the website www.istobal.com/innovation.
ISTOBAL USA will attend the North American Commercial Vehicle Show for the first time backed up by the huge growth of its industrial wash range. The US subsidiary of the Spanish group specializing in vehicle wash and care solutions has tripled sales in the industrial wash range this year, thanks to its innovative solutions such as ISTOBAL HW’INTRAWASH and ISTOBAL HW’PROGRESS.
Now that they are increasingly common, you should know that it is completely safe to wash electric and hybrid cars in rollovers, tunnels and jet wash areas, assuring that this equipment will not cause damage to the electric system or the batteries. Today we tell you in our blog how to wash an electric or hybrid car, in response to any doubts about what these cars needs in terms of maintenance and care.
Have you heard of Xtract, our range of super concentrated chemical products? They are super small, super light, super easy and super safe to use, allowing you to make the best use of the car wash products in your facility while also helping to protect the environment. Today we are going to tell you all about this super line of ISTOBAL esens® products.
From the 2nd to 4th of October, the Group will attend the NACS Show in Atlanta backed up by the success of its ISTOBAL FLEX5 rollover and with the objective to continue boosting car wash growth in service stations, professional retail car washes, C-Stores and auto dealers.